Caesars Entertainment recently added to its deal with the Horseshoe Baltimore Casino and tied in the Baltimore Ravens of the NFL for a multi-faceted partnership agreement. The Caesars Sportsbook brand takes center stage, earning naming rights to the Ravens team within its M&T Bank Stadium club level, along with exposure on-site via the LED boards.

Premium Sports Betting Experience

Once , Caesars Sportsbook will offer sports fans a quality experience via its mobile sports betting app. Later on, the operator will offer a land-based venue inside the Horseshoe Casino Baltimore.

Members of the Caesars Sportsbook app have access to a simple solution for sports betting. Quality controls and a seamless interface make it easy for even beginner bettors to place a wager online. The app is also connected to Caesars Rewards program, allowing players to earn Tier Credits and Reward Credits that provide access to experiences and amenities at Caesars properties across the US.

The deal expands the relationship between Caesars and the Horseshoe Baltimore casino, occurring as the venue and the Ravens look to create a new entertainment district near the stadium and the casino. The goal is to create a corridor so that fans and casino goers can easily move from one venue to another.

Co-President of Caesars Digital, Chris Holdren, commented that the brand is excited to grow its partnership with the Ravens, with the sports betting brand acting as the official sports betting partner of the team.

“This new agreement clearly establishes Caesars Sportsbook and Horseshoe Baltimore as the team’s most prominent sports betting partner and provides our customers with extraordinary access to Ravens games, signature events at M&T Bank Stadium, Ravens training camp – even the team’s away game trips and the Super Bowl.”

Horseshoe Baltimore’s Role

The casino will also play a vital role in promoting Caesars Sportsbook and the Ravens team. The agreement allows the casino to host an annual signature event at the stadium within the club level and offer pre-game club level events.

Horseshoe Baltimore has also been named the title sponsor for Ravenstown Saturday Night. This event includes a reception at M&T Bank Stadium the evening before a Sunday home game for the team. Randy Conroy, the Horseshoe Baltimore Senior Vice President, and General Manager pointed out that by growing the Ravens partnership, guests have access to quality experiences that the Horseshoe brand has been known to provide.

“Our customers bleed Ravens purple, so we’re excited to be able to offer them greater access to the team than ever before.”

For Caesars, the sportsbook has been named the title partner for the team’s digital pre-game show, which airs live before home games during the regular season. The show is available online at the Baltimore Ravens site and via a mobile app and Facebook.

Fiesta Bowl Agreement

The Ravens deal is not the first time that Caesars Sportsbook has teamed up with a partner in the football world. Caesars Entertainment announced that the sports betting brand signed a new agreement with the Fiesta Bowl Organization in late August. Located in Arizona, Caesars is the title sponsor for pre-game parties associated with the Fiesta Bowl and is the presenting partner for other events.

Caesars will not only be highlighted during the bowl events, but the brand will also use the partnership to offer online sports betting in the state.